Decision engineering

From messy information to a defensible decision.

Give DECIDE the problem in your own words and everything you already have — documents, emails, spreadsheets, notes. It works out what the decision is, what the evidence actually supports, what you are assuming, and what nobody has decided yet.

Three decisions free, for one person, with no card. The methodology is free; the analysis is what you pay for.

Most technology decisions are defended after they are made.

Not because the people making them are careless, but because the reasoning lives in a spreadsheet, three email threads and somebody's memory. By the time a board asks why, the evidence has to be reassembled — and the parts that were only ever assumed are indistinguishable from the parts that were checked.

72%

of CIOs report breaking even or losing money on their AI investments

Gartner, 2025 · 506 CIOs

45%

the average cost overrun on large IT projects

McKinsey, with the University of Oxford, 2012 · 5,400+ projects

56%

less value delivered than predicted, on those same projects

McKinsey, with the University of Oxford, 2012 · 5,400+ projects

Every figure on this site carries its source and its year, including where that year is 2012. We are selling a product whose whole argument is that a claim without provenance is not evidence — here is where each of ours comes from, and which ones we refuse to use.

The job is already being done — by five tools built for something else.

DECIDE is not competing with a product you already have. It is competing with the way this currently gets done, which is a spreadsheet and a meeting.

A spreadsheet
the real incumbent
Built for: Anything

A number in a cell has no provenance. Assumptions quietly become facts, nobody is recorded as having challenged anything, and there is no answer to “where did this come from?”

ADR tooling
adr-tools, Log4brains, MADR
Built for: Engineers recording choices

No distinction between what was known and what was assumed. No adversarial step. No executive layer. Status is a field a human edits by hand.

Jira, Monday, ClickUp
Built for: Tracking work

Records what people are doing. Never records why the organisation decided to do it.

GRC platforms
LogicGate, AuditBoard, Vanta
Built for: Risk registers and compliance

Tracks risks after somebody accepted them. Nothing about how the decision was reached — and priced from £10k to £150k a year.

Decision platforms
Cloverpop, Aera, Decision Lens
Built for: Enterprise decisioning

Every one of them makes you book a demo. Not one publishes a price.

AI does the analysis. You own the judgement.

DECIDE reads, structures, compares, challenges and recommends. It cannot approve expenditure, accept residual risk or authorise go-live — and it cannot mark its own output as verified. That is not a policy; it is a constraint in the database, and it is the reason the resulting record survives being questioned.

Start free